Developed both business-to-business and business-to-consumer direct mail campaigns in a wide variety of formats, increasing product and service sales for clients. Worked with focused, tight-knit copywriters and print buying teams to produce dynamic designs with data-proven results.
Targeted-audience mailings ranging from young and active
technology purchasers to high-income households interested in luxury travel.
Seasonal examples from the Linens N Things point-of-purchase gift card program.
Focusing on minority households, the Sears American Dream Campaign helped families purchase affordable housing. GM and Upromise teamed up to on this campaign to further higher education.
Business-to-business direct mail programs for The Great Indoors and Allen Benefit Consultants targeted contractors and small business owners by encouraging partnership and savings.
Developed both business-to-business and business-to-consumer direct mail campaigns in a wide variety of formats, increasing product and service sales for clients. Worked with focused, tight-knit copywriters and print buying teams to produce dynamic designs with data-proven results.
Targeted-audience mailings ranging from young and active technology purchasers to high-income households interested in luxury travel.
Seasonal examples from the Linens N Things point-of-purchase gift card program.
Focusing on minority households, the Sears American Dream Campaign helped families purchase affordable housing. GM and Upromise teamed up to on this campaign to further higher education.
Business-to-business direct mail programs for The Great Indoors and Allen Benefit Consultants targeted contractors and small business owners by encouraging partnership and savings.
